Great post and very helpful. Can the $2,500 target number be used on the Touring as well or should I shoot for a lower number? MSRP on the Touring is $25,795. Also, does the $2,500 number take into account any of the rebates or bonus cash (mazda owner, military, college grad, etc.) or should those be additional reductions. Thanks!!
Even if you are eligible for the incentives, negotiate the price before letting them know you are eligible. The bottom line for the Touring might be a bit less, but not much.