Any xxx mile service they charge is a rip off.
I've never in my life, over 4+ decades of owning cars, looked at a dealer's recommended service package at x or xxx,xxx miles. I track it myself and tell them what I want and they do it.
Now, for the first time, I'm going to look at what a dealer offers, the one where I had my first and only oil change on my CX-5 so far, not the dealer I bought it from 200 miles away:
Mazda Service Specials, Print Coupons for oil changes, batteries, belts, tires, rotate & balance, brakes, more savings at Northtown Mazda in Amherst NY.
www.northtownmazda.com
Note the "Summer Car Care Special" for $176.95. It's an oil change, rotation, maybe a cabin air filter replacement (that's not entirely clear) and inspections you'd get anyway with just an oil change. It's a rip off for stuff you'd get for around $100, give or take, for the oil change, rotation, and filter depending on what they charge for it. I wouldn't know.
When I called up and scheduled an oil change and rotation only, along with a TSB application request, nobody at this dealer pushed back saying, "we have such and such a package". In fact, over several decades of having service done at dealers I simply can't recall ever having one of these overpriced packages offered or pushed.
These packages are for people who don't know any better. I wouldn't look askance at a dealer offering them unless I got to the check-in desk and got a hard sell, which I'd decline, and then go somewhere else next time.
Now, check out the package of 3 synthetic oil changes (5 qts.) + 2 rotations @ 173.85 good for two years. That's a sweet deal. I'd buy one at my next oil change except for the fact I only anticipate 6,000 - 7,000 miles per year, once per year oil changes.
And unlike other reports, after these guys applied the TSB and road tested it 6 miles under warranty, they squared away the shifting/lugging issues with the vehicle. 5 stars.