I've been trying to purchase one here in San Diego, CA. Through work I get a rebate (drops it to 19,999) with no "haggling." Then the end of year $2000 rebate takes it to $17,999. However, the dealer will not budge from this price.
Am I right in beleiving the dealer isn't really "losing" the $2000? That somehow Mazda is compensating them for that?
If that's true, they're still selling this for full price, or close to it.
I want to talk him down to $16,000, which should be possible, right? I can't believe they wont bargain with me, I'm putting a down payment of at least $10,000 (my last car, '98 VW GTI, was just totaled). Don't they want my $10k up front?
By the way, it's a Silver '03.5. They have 8-10 (silver, black, and yellow) still in stock.