I think this is all marketing. I have always used the least expensive gas usually at Speedway, Racetrack, Sams etc. A friend has the 2003 G35 that I bought new that has 160,000 miles that runs like a clock, uses no oil and never had any injector cleaning or additives in it. The sticker specified 91 octane but the owners manual indicated it ran fine on regular which is what I always used. It is still a great car, only thing under the hood done was new camshaft position sensor that was called out on an engine code at 120,000 miles that I bought at autozone and installed and new spark plugs that came out clean. It has never seem a dealers shop but we did have to replace the AC control panel and radio/cd combined head unit that failed at 130,000. Transmission fluid has never been changed and I used dino oil but changed at 3000 miles.
I still have a 2000 Corvette that I do run high test in but also the least expensive available. Its got 85,000 miles with nothing done other than a new gas cap, still original spark plugs. Runs like a clock, uses no oil. After 12 years I did change out the water hoses for silicon style (I think it has 8) and replaced the fan belts as I did not want one to break and strand me due to age. The AC is getting weak so I am going to have to add some refrigerant before next summer. Its an automatic so my wife can drive in an emergency, never changed fluid. Did have a deferential leak that turned to be a failed vent valve that I managed to replace without dropping the rear end. I run mobil 1 and follow the computer for changes which are usually at 10,000 miles.