Easiest way to buy a car is to stick to a plan and don't get caught up with individual salespeople. I really liked our local dealership and wanted to give them first crack at my business, but doing that cost me a bunch of extra effort and they still never gave me a firm price to compare.
If time is of the essence, figure out exactly which car/model/options you want and then send the same email to every dealer within 100 miles. Tell them that you're planning on buying a car next Saturday and will go to the dealer that gives you the best out-the-door price commitment. I bought my wife's Audi that way and, after she figured out what she wanted, it took a total of thirty minutes to email price requests and another thirty minutes in the sales manager's office to complete the paperwork.
After dicking around with our local Mazda dealership for a couple of weeks, I finally got hold of my senses and went back to the original plan. All the work up until the end was essentially wasted time.
My CX-9 had a retail price of $43,170
True Car average $42,065 Exceptional Price $40,610 Great Price $41,890 Good Price $42,803
Best TrueCar price quote was $40,455 after rebates (one of them it turned out I didn't qualify for), still not sure what other "fees" were not included.
Kelley Blue Book Fair Purchase Price $40,332 to $41,683, suggested $40,995
First phone call I made quoted $40,413 before rebates, out the door.
Ended up buying for $39,101 with no haggling, no upselling at the dealer. Doing this deal took way less than an hour email and phone, and about 20 minutes at the dealer to sign papers.
After talking to friends who have used Costco, I've come to the conclusion that sometimes they're good and sometimes not even close to good. They're just another quote to throw in the pile.
Yeah that sounds like a good plan. I would definitely give that a shot next time too.
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