The L2 Digital IQ study ranks the online competence of the top 44 global automobile brands. Mazda came in 18th overall, and with an IQ of 109 was categorized as average. Report praises Mazda's online dealer integration and mobile marketing efforts.
Link to rankings:http://l2thinktank.com/L2_AutoIndex_previewreport.pdf
Link to rankings:http://l2thinktank.com/L2_AutoIndex_previewreport.pdf