Hyundai up 46%, Nissan up 30% and all GM core brands positive.
It's pretty easy to stage a comeback when a prior year's monthly sales are so dismal, but that still doesn't dull the sheen off what happened last month for auto sales in the U.S.
Not surprisingly, Hyundai continues its winning ways with the largest increase in sales by volume at 45.91 percent. Newcomers to the I Know How To Sell Cars In A Down Market list include Nissan, up 19.94 percent, and Mercedes-Benz, up 19.11 percent. Subaru and Kia again perform flawlessly, posting gains of 23.95 and 18.27 percent, respectively.
Perhaps more interesting is the fact that all four core brands of General Motors (Chevrolet, Buick, Cadillac and GMC) posted positive sales numbers last month, and in the case of Buick rose 14.78 percent. Ford also continued to stay positive, but just barely posting 2.02 percent gain for the brand against a 0.04 decrease for the motor company. You can blame that on Lincoln and Mercury, both of which were down.
As the U.S. auto industry continues to claw its way out of this recession, the Chrysler Group is seemingly being left behind. Of the multi-brand companies we follow, the Pentastar performed the worst (-25.45 percent). The next worst performer, BMW Group, was down only 7.54 percent. With sales down only 8.09 percent, the Dodge brand was the company's best performer.
<small>*Brands and companies are displayed in descending order according to their percentage change in volume sales. There were 23 selling days in November 2009 and 25 selling days in November 2008, so the change in monthly sales volume will be different than the change in the average daily sales rate (DSR) for each brand/company.
</small>
<table style="width: 620px; height: 1079px;" border="2" cellspacing="0"><tbody><tr valign="bottom"> <td align="center" bgcolor="#ffff00" width="74">Brand</td> <td align="center" bgcolor="#ffff00" width="50">Volume%</td> <td align="center" bgcolor="#ffff00" width="46">Nov-13</td> <td align="center" bgcolor="#ffff00" width="46">Nov-12</td> <td align="center" bgcolor="#ffff00" width="43">DSR*%</td> <td align="center" bgcolor="#ffff00" width="58">DSR Nov-09</td> <td align="center" bgcolor="#ffff00" width="58">DSR Nov-08</td> </tr> <tr valign="bottom"> <td width="74">Hyundai</td> <td align="right" bgcolor="#66ff66" width="50">45.91</td> <td align="right" width="46">28,045</td> <td align="right" width="46">19,221</td> <td align="right" bgcolor="#66ff66" width="43">58.60</td> <td align="right" width="58">1,219</td> <td align="right" width="58">769</td> </tr> <tr valign="bottom"> <td width="74">Nissan</td> <td align="right" bgcolor="#66ff66" width="50">29.94</td> <td align="right" width="46">50,644</td> <td align="right" width="46">38,974</td> <td align="right" bgcolor="#66ff66" width="43">41.24</td> <td align="right" width="58">2,202</td> <td align="right" width="58">1,559</td> </tr> <tr valign="bottom"> <td width="74">Subaru</td> <td align="right" bgcolor="#66ff66" width="50">23.95</td> <td align="right" width="46">16,988</td> <td align="right" width="46">13,706</td> <td align="right" bgcolor="#66ff66" width="43">34.72</td> <td align="right" width="58">739</td> <td align="right" width="58">548</td> </tr> <tr valign="bottom"> <td width="74">Mercedes-Benz</td> <td align="right" bgcolor="#66ff66" width="50">19.11</td> <td align="right" width="46">16,797</td> <td align="right" width="46">14,102</td> <td align="right" bgcolor="#66ff66" width="43">29.47</td> <td align="right" width="58">730</td> <td align="right" width="58">564</td> </tr> <tr valign="bottom"> <td width="74">Kia</td> <td align="right" bgcolor="#66ff66" width="50">18.27</td> <td align="right" width="46">17,955</td> <td align="right" width="46">15,182</td> <td align="right" bgcolor="#66ff66" width="43">28.55</td> <td align="right" width="58">781</td> <td align="right" width="58">607</td> </tr> <tr valign="bottom"> <td width="74">Porsche</td> <td align="right" bgcolor="#66ff66" width="50">18.00</td> <td align="right" width="46">1,626</td> <td align="right" width="46">1,378</td> <td align="right" bgcolor="#66ff66" width="43">28.26</td> <td align="right" width="58">71</td> <td align="right" width="58">55</td> </tr> <tr valign="bottom"> <td width="74">Buick</td> <td align="right" bgcolor="#66ff66" width="50">14.78</td> <td align="right" width="46">8,627</td> <td align="right" width="46">7,516</td> <td align="right" bgcolor="#66ff66" width="43">24.76</td> <td align="right" width="58">375</td> <td align="right" width="58">301</td> </tr> <tr valign="bottom"> <td width="74">Lexus</td> <td align="right" bgcolor="#66ff66" width="50">14.04</td> <td align="right" width="46">18,500</td> <td align="right" width="46">16,223</td> <td align="right" bgcolor="#66ff66" width="43">23.95</td> <td align="right" width="58">804</td> <td align="right" width="58">649</td> </tr> <tr valign="bottom"> <td width="74">Volkswagen</td> <td align="right" bgcolor="#66ff66" width="50">13.68</td> <td align="right" width="46">16,250</td> <td align="right" width="46">14,295</td> <td align="right" bgcolor="#66ff66" width="43">23.56</td> <td align="right" width="58">707</td> <td align="right" width="58">572</td> </tr> <tr valign="bottom"> <td width="74">Acura</td> <td align="right" bgcolor="#66ff66" width="50">11.17</td> <td align="right" width="46">8,769</td> <td align="right" width="46">7,888</td> <td align="right" bgcolor="#66ff66" width="43">20.84</td> <td align="right" width="58">381</td> <td align="right" width="58">316</td> </tr> <tr valign="bottom"> <td width="74">Cadillac</td> <td align="right" bgcolor="#66ff66" width="50">10.28</td> <td align="right" width="46">9,721</td> <td align="right" width="46">8,815</td> <td align="right" bgcolor="#66ff66" width="43">19.87</td> <td align="right" width="58">423</td> <td align="right" width="58">353</td> </tr> <tr valign="bottom"> <td width="74">GMC</td> <td align="right" bgcolor="#66ff66" width="50">5.38</td> <td align="right" width="46">21,301</td> <td align="right" width="46">20,214</td> <td align="right" bgcolor="#66ff66" width="43">14.54</td> <td align="right" width="58">926</td> <td align="right" width="58">809</td> </tr> <tr valign="bottom"> <td width="74">Volvo</td> <td align="right" bgcolor="#66ff66" width="50">5.15</td> <td align="right" width="46">4,631</td> <td align="right" width="46">4,404</td> <td align="right" bgcolor="#66ff66" width="43">14.30</td> <td align="right" width="58">201</td> <td align="right" width="58">176</td> </tr> <tr valign="bottom"> <td width="74">Chevrolet</td> <td align="right" bgcolor="#66ff66" width="50">4.46</td> <td align="right" width="46">100,023</td> <td align="right" width="46">95,756</td> <td align="right" bgcolor="#66ff66" width="43">13.54</td> <td align="right" width="58">4,349</td> <td align="right" width="58">3,830</td> </tr> <tr valign="bottom"> <td width="74">BMW</td> <td align="right" bgcolor="#66ff66" width="50">3.23</td> <td align="right" width="46">15,708</td> <td align="right" width="46">15,217</td> <td align="right" bgcolor="#66ff66" width="43">12.20</td> <td align="right" width="58">683</td> <td align="right" width="58">609</td> </tr> <tr valign="bottom"> <td width="74">Ford</td> <td align="right" bgcolor="#66ff66" width="50">2.02</td> <td align="right" width="46">105,133</td> <td align="right" width="46">103,055</td> <td align="right" bgcolor="#66ff66" width="43">10.89</td> <td align="right" width="58">4,571</td> <td align="right" width="58">4,122</td> </tr> <tr valign="bottom"> <td width="74">Toyota</td> <td align="right" bgcolor="#66ff66" width="50">0.98</td> <td align="right" width="46">115,200</td> <td align="right" width="46">114,084</td> <td align="right" bgcolor="#66ff66" width="43">9.76</td> <td align="right" width="58">5,009</td> <td align="right" width="58">4,563</td> </tr> <tr valign="bottom"> <td width="74">Mazda</td> <td align="right" bgcolor="#66ff66" width="50">0.86</td> <td align="right" width="46">14,255</td> <td align="right" width="46">14,134</td> <td align="right" bgcolor="#66ff66" width="43">9.63</td> <td align="right" width="58">620</td> <td align="right" width="58">565</td> </tr> <tr valign="bottom"> <td width="74">Audi</td> <td align="right" bgcolor="#66ff66" width="50">0.32</td> <td align="right" width="46">6,810</td> <td align="right" width="46">6,788</td> <td align="right" bgcolor="#66ff66" width="43">9.05</td> <td align="right" width="58">296</td> <td align="right" width="58">272</td> </tr> <tr valign="bottom"> <td width="74">Honda</td> <td align="right" bgcolor="#ff3333" width="50">-4.55</td> <td align="right" width="46">65,234</td> <td align="right" width="46">68,345</td> <td align="right" bgcolor="#66ff66" width="43">3.75</td> <td align="right" width="58">2,836</td> <td align="right" width="58">2,734</td> </tr> <tr valign="bottom"> <td width="74">Dodge</td> <td align="right" bgcolor="#ff3333" width="50">-8.09</td> <td align="right" width="46">24,268</td> <td align="right" width="46">26,404</td> <td align="right" bgcolor="#ff3333" width="43">-0.10</td> <td align="right" width="58">1,055</td> <td align="right" width="58">1,056</td> </tr> <tr valign="bottom"> <td width="74">Mercury</td> <td align="right" bgcolor="#ff3333" width="50">-9.68</td> <td align="right" width="46">6,994</td> <td align="right" width="46">7,744</td> <td align="right" bgcolor="#ff3333" width="43">-1.83</td> <td align="right" width="58">304</td> <td align="right" width="58">310</td> </tr> <tr valign="bottom"> <td width="74">Lincoln</td> <td align="right" bgcolor="#ff3333" width="50">-20.08</td> <td align="right" width="46">6,409</td> <td align="right" width="46">8,019</td> <td align="right" bgcolor="#ff3333" width="43">-13.13</td> <td align="right" width="58">279</td> <td align="right" width="58">321</td> </tr> <tr valign="bottom"> <td width="74">Jeep</td> <td align="right" bgcolor="#ff3333" width="50">-24.45</td> <td align="right" width="46">15,339</td> <td align="right" width="46">20,302</td> <td align="right" bgcolor="#ff3333" width="43">-17.88</td> <td align="right" width="58">667</td> <td align="right" width="58">812</td> </tr> <tr valign="bottom"> <td width="74">Infiniti</td> <td align="right" bgcolor="#ff3333" width="50">-26.04</td> <td align="right" width="46">5,644</td> <td align="right" width="46">7,631</td> <td align="right" bgcolor="#ff3333" width="43">-19.61</td> <td align="right" width="58">245</td> <td align="right" width="58">305</td> </tr> <tr valign="bottom"> <td width="74">Chrysler</td> <td align="right" bgcolor="#ff3333" width="50">-37.33</td> <td align="right" width="46">12,544</td> <td align="right" width="46">20,017</td> <td align="right" bgcolor="#ff3333" width="43">-31.88</td> <td align="right" width="58">545</td> <td align="right" width="58">801</td> </tr> <tr valign="bottom"> <td width="74">Pontiac</td> <td align="right" bgcolor="#ff3333" width="50">-38.83</td> <td align="right" width="46">7,426</td> <td align="right" width="46">12,140</td> <td align="right" bgcolor="#ff3333" width="43">-33.51</td> <td align="right" width="58">323</td> <td align="right" width="58">486</td> </tr> <tr valign="bottom"> <td width="74">Mitsubishi</td> <td align="right" bgcolor="#ff3333" width="50">-42.60</td> <td align="right" width="46">2,925</td> <td align="right" width="46">5,096</td> <td align="right" bgcolor="#ff3333" width="43">-37.61</td> <td align="right" width="58">127</td> <td align="right" width="58">204</td> </tr> <tr valign="bottom"> <td width="74">Mini</td> <td align="right" bgcolor="#ff3333" width="50">-43.59</td> <td align="right" width="46">2,564</td> <td align="right" width="46">4,545</td> <td align="right" bgcolor="#ff3333" width="43">-38.68</td> <td align="right" width="58">111</td> <td align="right" width="58">182</td> </tr> <tr valign="bottom"> <td width="74">Suzuki</td> <td align="right" bgcolor="#ff3333" width="50">-52.11</td> <td align="right" width="46">1,540</td> <td align="right" width="46">3,216</td> <td align="right" bgcolor="#ff3333" width="43">-47.95</td> <td align="right" width="58">67</td> <td align="right" width="58">129</td> </tr> <tr valign="bottom"> <td width="74">Saturn</td> <td align="right" bgcolor="#ff3333" width="50">-54.03</td> <td align="right" width="46">3,737</td> <td align="right" width="46">8,130</td> <td align="right" bgcolor="#ff3333" width="43">-50.04</td> <td align="right" width="58">162</td> <td align="right" width="58">325</td> </tr> <tr valign="bottom"> <td width="74">Saab</td> <td align="right" bgcolor="#ff3333" width="50">-56.46</td> <td align="right" width="46">371</td> <td align="right" width="46">852</td> <td align="right" bgcolor="#ff3333" width="43">-52.67</td> <td align="right" width="58">16</td> <td align="right" width="58">34</td> </tr> <tr valign="bottom"> <td width="74">Smart</td> <td align="right" bgcolor="#ff3333" width="50">-70.44</td> <td align="right" width="46">661</td> <td align="right" width="46">2,236</td> <td align="right" bgcolor="#ff3333" width="43">-67.87</td> <td align="right" width="58">29</td> <td align="right" width="58">89</td> </tr> <tr valign="bottom"> <td width="74">Hummer</td> <td align="right" bgcolor="#ff3333" width="50">-84.80</td> <td align="right" width="46">221</td> <td align="right" width="46">1,454</td> <td align="right" bgcolor="#ff3333" width="43">-83.48</td> <td align="right" width="58">10</td> <td align="right" width="58">58</td> </tr> <tr valign="bottom"> <td colspan="7" bgcolor="#ffff00">COMPANIES</td> </tr> <tr valign="bottom"> <td width="74">Nissan NA</td> <td align="right" bgcolor="#66ff66" width="50">20.78</td> <td align="right" width="46">56,288</td> <td align="right" width="46">46,605</td> <td align="right" bgcolor="#66ff66" width="43">31.28</td> <td align="right" width="58">2,447</td> <td align="right" width="58">1,864</td> </tr> <tr valign="bottom"> <td width="74">Toyota Mo Co</td> <td align="right" bgcolor="#66ff66" width="50">2.60</td> <td align="right" width="46">133,700</td> <td align="right" width="46">130,307</td> <td align="right" bgcolor="#66ff66" width="43">11.53</td> <td align="right" width="58">5,813</td> <td align="right" width="58">5,212</td> </tr> <tr valign="bottom"> <td width="74">Ford Mo Co</td> <td align="right" bgcolor="#ff3333" width="50">-0.04</td> <td align="right" width="46">123,167</td> <td align="right" width="46">123,222</td> <td align="right" bgcolor="#66ff66" width="43">8.65</td> <td align="right" width="58">5,355</td> <td align="right" width="58">4,929</td> </tr> <tr valign="bottom"> <td width="74">General Motors</td> <td align="right" bgcolor="#ff3333" width="50">-2.23</td> <td align="right" width="46">151,427</td> <td align="right" width="46">154,877</td> <td align="right" bgcolor="#66ff66" width="43">6.27</td> <td align="right" width="58">6,584</td> <td align="right" width="58">6,195</td> </tr> <tr valign="bottom"> <td width="74">American Honda</td> <td align="right" bgcolor="#ff3333" width="50">-2.93</td> <td align="right" width="46">74,003</td> <td align="right" width="46">76,233</td> <td align="right" bgcolor="#66ff66" width="43">5.52</td> <td align="right" width="58">3,218</td> <td align="right" width="58">3,049</td> </tr> <tr valign="bottom"> <td width="74">BMW Group</td> <td align="right" bgcolor="#ff3333" width="50">-7.54</td> <td align="right" width="46">18,272</td> <td align="right" width="46">19,762</td> <td align="right" bgcolor="#66ff66" width="43">0.50</td> <td align="right" width="58">794</td> <td align="right" width="58">790</td> </tr> <tr valign="bottom"> <td width="74">Chrysler Group</td> <td align="right" bgcolor="#ff3333" width="50">-25.45</td> <td align="right" width="46">63,560</td> <td align="right" width="46">85,260</td> <td align="right" bgcolor="#ff3333" width="43">-18.97</td> <td align="right" width="58">2,763</td> <td align="right" width="58">3,410</td></tr></tbody></table>
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